Sia tonto, por donde empezar... ¿Vieron La Nación de hoy Domingo 23? Salió un anuncio de una página pidiendo que apoyemos a los atletas especiales con mensajes de texto. Una noble causa, si, desde aqui la apoyamos fuertemente. (No mandamos nada, ¡pero la apoyamos!) Pero bueno... Una de cal y otra de arena... ¡Que diseñito! Ojo: (click para agrandar)
Analicemos. Aparte de lo obvio (si, que está bien feo), la foto que usaron era VERTICAL. Nótese como lo "arreglan" a ambos lados, justo donde se cortan los hombros de dos atletas poniendo "vectorcitos, de esos de moda". Triste. 'Pa la proxima: Tomen bien la foto.
Ahora... los detalles. Aparte de los obvios, como el mal uso de tantos vectores "de relleno" y el montón de tipografías, veamos los logos:
Hablando de "Jerarquía"... Los logos de las olimpiadas y el Grupo ICE parecen David y Goliat... Un poco de "escalar" nunca está de más. Digo, por aquello de los egos sensibles... o el respeto a grupos y entidades patrocinadoras.
Pero bueno... justo cuando creímos que no podría empeorar... encontramos esto:
Sin palabras. Cuando usen siluetas. ASEGURENSE DE QUE NO INSINUEN NADA... ¡DE NADA! (Que vergüenza...)
Detalle chistoso: el atleta de lentes (en primer plano) tiene la cinta de la medalla distinta... ¿Qué habrá hecho la original? Bueno, no importa... por lo menos no se le olvidaron las medallas en la choza... Como al atleta de atrás. El que está detrás de ... Mirá.. ¡Ahí sale María José! Bueno, no lo habíamos notado... Aunque ya es muy tarde para ayudarla. (Trivia chistosa: ¿Quién de todos en la imagen es el únic@ que no ha ganado nada?) Jaja, pecao...
PD: A poner las barbas en remojo... Los diseñadores que hicieron este anuncio convirtieron el diseño publicitario en una suerte de Olimpiadas Especiales. Y en este caso, todos salen perdiendo.
elFulano
Un ente de varias cabezas, dedicado a encontrar diseños y publicidad... "deficientes", y mostrarlos a la sociedad aderezados, claro está, con una buena dosis de sarcasmo, para que esta se encarge del escarnio correspondiente. (Eso si, somos muy simpáticos en persona...).
No más por favor.
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Este post de verdad me hizo reír... De verdad gracias al "Fulano" por señalar tantas cosas que a simple vista de nosotros los mortales pasan desapercibidas...
Por cierto, me parece que eso de "que verguenza" lo he escuchado en otro lado... no me haga caso.. debe ser pura coincidencia ;)
Mae permitame decirle que esos análisis están geniales, al menos yo nunca lo hubiese notado...
PD Esa maldita manía de hablar (escribir) de "TU" no sé, nunca me ha gustado... y tu puedes bla bala
PD2 sigue como recomendación de la semana en MSB por una semana mas ;)
si digo que la respuesta de la trivia es "Maria José Castillo, q qdó de segunda en LAI.." soy muy específico?? XD
Por otro lado, q buen análisis, la vdd es q yo ví el anuncio y pasé la paginilla, así como sin pena ni gloria.. ahora lo voy a detallar más!
MAe que calidad las anotaciones, muy observadorsh.. Mae fulano y usted estudia o estudió diseño o algo por el estilo....? Estaría tuanis que se mandara con unas nomasmierda de ticoblogs...y así nos caería bien...una ayudadita en cuanto al diseño del blog..jejej digo yo..
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